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The Time is Now for Toyota's All-New 2023 Prius and Prius Prime
Toyotas ready to capture drivers hearts with the completely redesigned all-new 2023 Prius and Prius Prime – and the new This is Prius Now marketing campaign brings an equally fresh perspective.
The new campaign showcases the transformed Prius in...
A Stunner is Born: All-New 2023 Toyota Prius Expected This January
Sporty New Design with Sleek Silhouette, Larger Wheels and Modern Interior
Most Fuel-Efficient Prius Ever with up to 57 MPG Combined Manufacturer Rating
More Powerful Hybrid System Delivers 60 More Horsepower with up to 196hp
Upgraded Electronic...
Toyota's All-New Prius and Prius Prime Make Auto Show Debut in Los Angeles
The hybrid that started it all makes its North American debut and joins Toyotas stellar array of fuel efficient, performance driven and custom-built vehicles at the Los Angeles Auto Show
Toyota is showing up in a big way at this years Los Angeles...
Prime Time for More EV Miles with the All-New 2023 Prius Prime
Up to 44-Miles of Manufacturer-Estimated All Electric Range, 76 More than Prior Generation
Fuel Sipping Manufacturer-Estimated 52 Combined MPG in Hybrid Mode
Hybrid System with Nearly 100-HP Gain for Improved 0-60 Time
New Traffic Jam Assist Tec...
A Stunner is Born: All-New 2023 Toyota Prius Expected This January
Sporty New Design with Sleek Silhouette, Larger Wheels and Modern Interior
Most Fuel-Efficient Prius Ever with up to 57 MPG Combined Manufacturer Rating
More Powerful Hybrid System Delivers 60 More Horsepower with up to 196hp
Upgraded Electronic...
The New Shape of Innovation: Toyota Crown Arrives in Early 2023
Reimagined Sedan with Bold Styling, Premium Comfort and Elevated Ride Height
Three Grades, XLE, Limited and Platinum, All with Standard AWD
Hybrid Powertrain Standard with Choice of First-Ever Hybrid MAX or Toyota Hybrid System
Hybrid MAX combine...
Live Legendary with the All-New 2023 Sequoia Full-Size SUV
All-New Sequoia Builds Upon Three-Row Toyota SUV Heritage
Capstone Luxury Grade Leads Extensive Lineup of Full-Size SUVs
Impressive 437 hp, 583 lb.-ft. of Torque
Maximum Towing Capacity of up to 9,520 lbs.
Assembled in the U.S. at Toyota Motor M...
Toyota Introduces Second-Generation Mirai Fuel Cell Electric Vehicle as Design and Technology Flagship Sedan
Striking, Elegant New Coupe Design on Premium RWD Platform
Upgraded FCEV Powertrain with Enhanced Performance
30-Percent Increase in Range up to 402 Miles on XLE Grade
More Luxury, Safety and Tech Features
Up to %2415,000 of Hydrogen Fuel Included...